Reshaping Tech and Business

Valia Papadimitriou is the Co-founder of Keyvoto, a company amplifying product data management and optimizing it for brands and retailers. Keyvoto, a member of the Scale Up 6th Cohort, simplifies the handling of rich, accurate, and channel-ready product data, fostering better collaboration and elevating customer experiences in a competitive market. Valia, coming from a family of entrepreneurs, has developed a strong belief that entrepreneurship provides a unique experience to be free and experiment — an opportunity she finds fulfilling. 

Alongside her work at Keyvoto, Valia is the Co-founder and CEO of DEVA Group, a tech and communications company that utilizes AI to create personalized rewards for multinational and Greek clients. Her career has spanned over two decades, during which she served as a representative of the Hellenic Confederation of Trade (ESEE) and as a Marketing and Business Coach and Mentor.

Valia’s contributions to the tech and retail industries have earned her recognition, including two appearances on Greece’s Fortune 40under40 list. Her journey is rooted in a strong academic foundation: she holds a Bachelor’s degree from the University of Macedonia and further honed her expertise with executive education in Artificial Intelligence from MIT Sloan School of Management. This blend of hands-on experience and advanced learning has fueled her innovative approach, which continues to influence the future of retail technology.